Rolex Watches

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Rolex Sky-Dweller Everose Gold Chocoloate Dial Oysterflex, 326235, 42mm, Everose Gold Case & Fluted Bezel, Chocolate Dial & Sub-Dial, Oysterflex Band, NEW @ Watchmaxx
Rolex Sky-Dweller Everose Gold Chocoloate Dial Oysterflex - NEW

$49,000

Vintage Rolex Datejust 1603 Steel Linen Dial Brown Leather, 36mm, Stainless Steel Case With Engine Turned Bezel, “Linen” Tritium Dial, Brown Leather Band, Pre-Owned @ MAYORS
Vintage Rolex Datejust 1603 Steel Linen Dial Brown Leather, Pre-Owned

$6,650

Rolex Sky Dweller White Gold Black Dial Oyster, 326939, 42mm, 18k White Gold Case, Fluted Bezel & Oyster Bracelet, Black Dials - NEW @ Jomashop
Rolex Sky Dweller White Gold Black Dials Oyster, NEW

$41,495

Rolex GMT-Master II Steel Blue Red Pepsi Black Dial, Stainless Steel Case & Oyster Bracelet, Blue & Red Bezel, Black Dial, Pre-Owned @ Jared
Rolex GMT-Master II Steel Blue Red Pepsi Black Dial, Pre-Owned

$16,999

Ladies Rolex Oyster Perpetual Steel Black Dial,124200, 34mm, Stainless Steel Case & Oyster Bracelet, Black Dial, NEW @ Jomashop
Ladies Rolex Oyster Perpetual Steel Black Dial NEW

$6,850

Customized Rolex Sea-Dweller Carbon Fiber Green Nylon Band, Black Case, Bezel & Dial, Carbon Fibre, Nylon & Leather Green strap, Pre-Owned @ Farfetch
Customized Rolex Sea-Dweller Carbon Fiber Green Nylon Band - Pre-Owned

$65,741

Rolex Explorer II S Steel White Dial 42mm 216570, Stainless Steel Case, Bezel & Oyster Bracelet,  White Dial, Pre-Owned Many To Choose From $12,490 @ Watchfinder & Co
Rolex Explorer II S Steel White Dial 42mm 216570, Pre-Owned

$11,540

Rolex Submariner Hulk Steel Green Bezel & Dial 11610LV, 40mm, Stainless Steel Case & Oyster Bracelet, Green Bezel & Dial, Pre-Owned, @ MAYORS
Rolex Submariner Hulk Steel Green Bezel & Dial 11610LV, Pre-Owned

$32,950

Men's Rolex Datejust Steel Navy Blue Dial Diamond Markers, 126334, 41mm Mens Watch, Stainless Steel Case, Fluted Bezel & Jubilee Bracelet, Navy Blue Dial, Diamond Hour Markers NEW @ Jomashop
Men's Rolex Datejust Steel Navy Blue Dial Diamond Markers, NEW

$16,850

Rolex Submariner 14060M Oyster Perpetual Steel Black Bezel & Dial, 40mm, Stainless Steel Case & Oyster Bracelet, Black Bezel & Dial, No Date Dial,  Pre-Owned @ REBAG
Rolex Submariner 14060M Oyster Perpetual Steel Black Bezel & Dial, Pre-Owned

$10,335

Rolex Day Date Platinum Blue Dial Roman, 118206, 36mm (Unisex), Platinum Case, Oyster Bracelet & Smooth Bezel, Sky Blue Dial, Roman Hour Markers NEW @ Jomashop
Rolex Day Date Platinum Blue Dial Roman, NEW

$44,352

Rolex Explorer II Steel Black Dial 40mm 16570, Stainless Steel Case, Bezel & Oyster Bracelet, Black Dial - Pre Owned  - Several from $7,964 @ The Luxury Closet
Rolex Explorer II Steel Black Dial 40mm 16570, Pre-Owned

$8,848


ROLEX WATCHES ARE THE MOST RECOGNIZABLE LUXURY WATCHES IN THE WORLD.
THEY ARE ARE WORN BY THE RICH AND FAMOUS.
ROLEX HAS MADE SOME OF THE MOST ICONIC WRISTWATCHES IN THE PAST 7 DECADES.


 

Year Founded/Place: 1905, London, England.

 

Headquarters: Geneva, Switzerland.

 

Used by celebrities: Yes, a very high percentage of celebrities own at least one Rolex watch.

 

 

Rolex story:

 

Founded in 1905 in London, England, by Hans Wilsdorf and his brother-in-law Alfred Davis, originally named Wilsdorf & Davies. They started as watch assemblers and they did not manufacture components for their watches, they bought the movements from Swiss firm Hermann Aegler and the cases from Dennison and other firms. Originally their watches were sold without a brand to jewelers so the jewelers would brand the dials with their own names, but they had the brand W&D  inside the case.

 

Hans Wilsdorf wanted to create a brand name that would be descriptive of their watches and in 1908  he registered the trademark “ROLEX”. The word Rolex came from the idea of having to wind the watch for it to work and that word sounding like you wound the watch.

 

By 1915 their company name was changed to Rolex Watch Co Ltd. and by 1919, after World War I, and due to high taxes and high export duties in England on luxury items like gold and silver they moved the company and their operations to Switzerland. In 1920 they changed the company name to Montres Rolex S.A. and later to Rolex S.A.

 

Once moved to Switzerland Hans Wilsdorf wanted to address a common problem with watches, the entry of dust to the case and the damage of the movement by that dust. He used one of his case manufacturers to create a dustproof case which they called “Oyster” due to the fact that it was hermetically sealed to prevent dust from entering. The cases were so well sealed that they did not allow water to enter them and  Wilsdorf used that as a marketing tool, by having at his sales points aquariums where he had Rolex watches submerged in water. The watches became famous as waterproof when a famous woman swimmer crossed the English channel wearing for the 10 hours of the swim a Rolex watch on her neck.

 

By 1931 Has Wilsdorf patented a self winding-mechanism called a “Perpetual Rotor” based on a mechanism that relies on gravity and moves freely, winding itself with the natural movement. The combination of the “Oyster” case and the “Perpetual Rotor” made the watches known as  “Oyster Perpetual”.

 

For the next decades the popularity of Rolex watches grew, and eventually, they became one of the best-known names in luxury watches.

 

Rolex designs have not changed in decades and their watches are known to be good investments, many of them accruing value.

 

Today they have several iconic lines including models like Datejust, DayDate, Cosmograph Daytona, Yacht-Master, GMT-Master, Submariner, Explorer, Sea-Dweller, Sky-Dweller, Pearlmaster, and the more artistically designed pieces called Cellini.

 

For many decades, Rolex watches have been worn by thousands of celebrities and the rich and famous.

 

Official Rolex distributors are not allowed to sell Rolex online, because of that, the only way to buy a new Rolex watch from a certified dealer is in person. However, there are a few grey market* dealers offering great deals online, plus there is a list of reputable businesses selling pre-owned watches. We offer a list of reputable companies for you to choose from, all of them have been in business for at least a decade and some for over 120 years.

 

*Grey market dealers are companies who buy inventories from official distributors (for many reasons like financial distress, old inventory liquidations to make room for new inventories, or going out of business) and they resell that inventory. Since they are not official distributors, the manufacturer will not honor the warranty but most grey market dealers will have excellent in-house warranties and the watches will be new and with case and all paperwork, in most cases saving you significant amounts of money.

 

 

 

  • Rolex Oyster Perpetual Series
  • Rolex Datejust Series
  • Rolex Day-Date Series
  • Rolex GMT-Master & GMT-Master II Series
  • Rolex Submariner Series
  • Rolex Cosmograph Daytona Series
  • Rolex Yacht-Master Series
  • Rolex Pearlmaster Series
  • Rolex Sky-Dweller Series
  • Rolex Sea-Dweller Series
  • Rolex Explorer & Explorer II Series
  • Rolex Cellini Series
  • Rolex Air King Series
  • Rolex Deepsea Sea-Dweller
  • Rolex Milgauss Series
  • Rolex Date Series

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